IMPRESSIONlab is a new platform dedicated to startup aimed at innovating the area of commmunication and advertising.  Launched by  Cariplo Factory, Digital Magicsand IAB Italia, IMPRESSIONlab has just selected Beautic as one of the most promising Italian startup.

Beautic is a social marketplace for beauty influencer, that is a platform influencers can use to share their make-up ideas and suggestions. Users activism on Beautic has progressively transformed the platform into the ideal place for companies where to find their "Beauty Ambassadors", and the opportunity to see how their potential candidates interact with their followers online is actually making the recruiting process faster and more efficient.

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