The most famous in now the "red ribbon", the bracelets Cruciani released a few months ago for the start of the World AIDS Conference in Melbourne, Australia. Many celebrities have posted the pictures of their wrists wearing this simple red bracelet, and the most famous among them are David and Victoria Beckham, but this is not the first time that this Umbria-based company creates a new piece to contribute to some of the most important international causes. While the red ribbon supports UNAIDS work, Cruciani sells a pink bracelet to boost people awareness on breast cancer, and a green one with a Panda to support Wwf.

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